Only in Sweden for now, the agreement will probably be extended to advertisers in other countries as well

Sep 20, 2015 16:04 GMT  ·  By

The Rights Alliance, an international organization that fights online piracy and Internet crime, has come to an agreement with Swedish online advertisers to ban The Pirate Bay and other similar torrent sites.

For now, the ban is online active in Sweden and includes over 600 Swedish online advertisers.

Some of the banned sites, besides The Pirate Bay, include the likes of Dreamfilmhd.org, Sweflix.to, Swefilmer.ws, Swefilm.tv, Swesub.tv, Laddanerfilmer.com, Svenskafilmer.nu, Undertexter.se, and film365.se, as TorrentFreak reports.

Pirate sites have always been known for showing large aggressive ads in the past, and the thinking behind this latest decision is that, by cutting the revenue stream, the administrators of these sites will eventually give up and close down their shops.

The problem is that this agreement only covers "legal" advertisers. The ones that have policies, contracts, and large IT personnel willing to inspect how their services and ads are being deployed.

There are plenty of other online advertising services that operate from closed countries like China, which couldn't care less where their ad offerings are displayed.

The Pirate Bay will always find advertising, there's always somebody that has something to sell

While the Rights Alliance is somewhat hoping that this recent move might start to spell doom for Pirate Bay operators, they somehow forgot the Internet has no borders, and that torrent portal operators could easily turn to "unverified" ad delivery systems.

This makes their recent move entirely useless and a waste of time from both their personnel and the employees tasked with implementing this ban inside the advertising networks.

The only ones to actually "lose" in this recent round on the fight between Hollywood studios and pirate site operators seems to be, yet again, the end users.

By entering agreements not to cater to "shady" websites, the Rights Alliance has practically doomed users, who are now probably going to see extremely nefarious ads, probably part of some malvertising campaign, carrying malware, spyware, adware, and all of the sorts.